The Legal Bits

Privacy Policy

Last updated: 1 November 2026

This privacy policy explains how Elena Atkinson collects, uses and protects personal information when you visit elenaatkinson.com, contact me, join my email list or purchase or enquire about my services.

Who is responsible for your data?

The data controller for this website is:

Elena Atkinson trading as Elena Atkinson Remote Solutions
United Kingdom
Email: contact@elenaatkinson.com
Website: elenaatkinson.com

If you have any questions about how your personal information is used, you can contact me using the email address above.

Information I may collect

Depending on how you use this website or work with me, I may collect information such as:

• your name
• your email address
• information you submit through contact, enquiry or application forms
• information you provide when purchasing or booking a service
• correspondence between you and me
• information you choose to provide as part of a Human Design reading, audit, consultation or other service
• technical information about how you use this website, such as browser, device and website usage information collected through analytics

I only ask for information that is relevant to providing my services, communicating with you or operating this website.

How I use your information

I may use your personal information to:

• respond to enquiries
• provide services you have requested or purchased
• process bookings and payments
• communicate with you about your purchase or service
• send emails or marketing communications where you have chosen to receive them
• manage my business records
• understand how people find and use my website
• improve my website, content and services
• comply with legal, tax and accounting obligations
• protect my business and website from misuse or security threats

My lawful basis for using your information

Under UK data protection law, I need a lawful basis for processing personal information.

Depending on the circumstances, I may rely on:

Contract: where processing your information is necessary to provide a service you have purchased or requested.

Consent: where you have actively agreed to something, such as receiving marketing emails or allowing non-essential cookies and analytics.

Legitimate interests: where processing is reasonably necessary to operate and protect my business, respond to enquiries or improve my services, provided those interests do not override your rights and interests.

Legal obligation: where I am required to keep or use information to meet legal, tax, accounting or regulatory obligations.

Email marketing

If you join my email list, I may use your name and email address to send you emails about my work, services, articles, offers or other relevant updates.

You can unsubscribe at any time using the unsubscribe link in an email or by contacting me at contact@elenaatkinson.com.

Unsubscribing from marketing emails does not prevent me from sending you essential service-related messages where necessary.

Payments

Payments may be processed through third-party payment providers such as Stripe.

I do not receive or store your full card details. Payment providers process payment information according to their own privacy and security policies.

Bookings and appointments

I may use third-party services such as Calendly to manage bookings or appointments.

When you use one of these services, information you provide may also be processed by that provider in accordance with its own privacy policy.

Website analytics

I use Google Analytics through Google Site Kit to understand how visitors find and use my website.

Analytics may collect information such as pages visited, approximate location, device type, browser and how visitors interact with the site.

Where consent is legally required, analytics and other non-essential tracking technologies will only be used after you have made your cookie choices.

You can change or withdraw your cookie consent using the cookie settings available on this website.

Cookies

This website uses cookies and similar technologies.

Some cookies are necessary for the website to function. Other cookies, including analytics cookies, may require your consent.

When you first visit the website, you will be given options to manage your cookie preferences.

More detailed information about the cookies used on this website is available in the Cookie Policy.

Third-party services

In operating this website and business, I may use trusted third-party service providers including services for:

• website hosting and management
• analytics
• email communications
• booking and scheduling
• payment processing
• forms and enquiries
• administration and record keeping

These providers may process personal data on my behalf or as independent data controllers.

Some providers may process information outside the United Kingdom. Where this happens, any transfer of personal information will be handled in accordance with applicable UK data protection requirements.

Artificial intelligence tools

I may use generative AI tools to support parts of my business process, such as organising information, structuring ideas, research support and preparing working materials.

Where personal information is involved, I take care to limit the information shared to what is reasonably necessary for the task.

AI tools do not make decisions about clients or replace my own judgement, interpretation or recommendations.

If you would prefer that generative AI is not used while I prepare your individual materials, you can tell me before or during our work together.

Where an AI provider processes personal information on my behalf, that provider may act as a data processor or independent data controller under its own terms and privacy arrangements.

Where personal information is transferred outside the United Kingdom, the transfer will be handled in accordance with applicable UK data protection requirements.

How long I keep information

I keep personal information only for as long as reasonably necessary for the purpose it was collected.

How long information is retained depends on what it relates to. For example:

• enquiry correspondence may be retained for as long as reasonably necessary to manage the enquiry and subsequent business relationship
• client records may be retained for the duration of our work together and afterwards where reasonably necessary
• financial and transaction records may be retained for the period required by UK tax and accounting law
• email marketing information may be retained until you unsubscribe or withdraw consent

I may retain limited information where necessary to establish that someone has opted out of future marketing.

Sharing your information

I do not sell your personal information.

I may share information with service providers where necessary to operate my business, provide a service you have requested, process payments, manage bookings, analyse website use or comply with legal obligations.

I may also disclose information where required by law or where reasonably necessary to protect my legal rights.

Your rights

Depending on the circumstances, UK data protection law may give you rights including the right to:

• ask what personal information I hold about you
• request a copy of your personal information
• ask me to correct inaccurate information
• ask me to delete information in certain circumstances
• ask me to restrict how your information is used
• object to certain types of processing
• withdraw consent where processing is based on consent
• request transfer of certain information to another organisation

These rights are not absolute and may depend on the circumstances.

To exercise your rights, contact contact@elenaatkinson.com.

Complaints

If you have concerns about how I use your personal information, please contact me first so I can try to resolve the issue.

You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.

You can find further information at the ICO website.

Security

I take reasonable steps to protect personal information from loss, misuse, unauthorised access or disclosure.

However, no website, email system or internet transmission can be guaranteed to be completely secure.

Children

My website and services are intended for adults and I do not knowingly collect personal information from children through this website.

Changes to this policy

I may update this privacy policy when my website, services or legal obligations change.

The latest version will always be published on this page with the date of the most recent update.